Health-E-tips Inc. is dedicated to reducing obesity and disease in the young and the old through “bite-sized” tools that make healthy choices a daily habit. Believing that prevention is the best cure, the company promotes the philosophy that the key to healthy living is good nutrition, daily activity, and a knowledge of health issues.1 Additionally they advocate a balanced and moderate approach that encourages patience, recognizing that “neither your mind nor your body is designed to change overnight.”2
Health-E-tips was founded in 2002 by Patti Howell, a health activist who believes that “people learn and want information in a quick, simple, realistic and FUN format.”3 This philosophy is reflected in both the company’s free Health-E-tips (HET) Corporate Program and their free Just-A-Minute (JAM) School Program.
The HET Corporate Program provides a weekly Movin' Minute product and a Health-E-tips Monthly Newsletter. The Movin-Minute is a set of five exercises that take about a minute to complete and includes a healthy habit tip. The HET Monthly Newsletter offers wellness information to assist in establishing healthy daily habits.4
The JAM School Program involves a weekly one minute physical activity called the JAMmin' Minute, a three to five minute more extensive athletic weekly routine called the JAM Blast, a weekly e-communication with support resources, and a monthly Health-E-tips newsletter.5 The JAM routines are designed for classrooms, staff rooms, or to be used school wide during morning announcements or in assemblies. The newsletter involves nutrition, fitness, and health ideas for staff, students, and families.
Established in 2006, the JAM School Program is designed to fight obesity and help raise a generation of students who assume that being physically active is part of life.6 In just two years, the JAM School Program grew to involve over two million school children and continues to expand across America. Besides providing daily physical activity that improves strength, conditioning, and coordination, the program also provides energizing and refocusing “brain breaks” which has been shown to improve mental performance.7
The HET Corporate Program supports the JAM School Program through employees becoming Ambassadors who register local schools in JAM and support them as they establish the program. The corporations also promote the “Donate 2 Fight Obesity” campaign where individuals can donate $2 or more to the JAM School Foundation that funds the free school programs.8
Also supporting the JAM School Program are such organizations as First Lady Michelle Obama's Let’s Move! program, the American Heart Association, NFL PLAY 60, NBA FIT, National PTA, Centers for Disease Control and Prevention, and the National Association for Sport and Physical Education.9
Based in Calabasas, California, the Health-E-tips Inc. team includes a registered dietician, a fitness expert, and a chiropractic doctor and exercise physiologist.
- 1. “Products and Programs.” Health-E-tips. < http://healthetips.com/upload/forms/form_12797492163.pdf > 8 Dec. 2011.
- 2. “Company.” Health-E-tips. < http://healthetips.com/company.php > 8 Dec. 2011.
- 3. “Team.” Health-E-tips. < http://healthetips.com/team.php > 8 Dec. 2011.
- 4. Op. cit., “Products and Programs.”
- 5. “JAM (Just-A-Minute) School Program.” Health-E-tips. < http://healthetips.com/jam-program.php > 8 Dec. 2011.
- 6. “The JAM School Program Surpasses the 2 Million Mark in its Fight against Obesity.” Health-E-tips. < http://healthetips.com/upload/forms/form_12374976172.pdf > 8 Dec. 2011.
- 7. Op.cit., “JAM (Just-A-Minute) School Program.”
- 8. Op.cit., “Health-E-tips Corporate Program.”
- 9. “Partners.” Health-E-tips.” < http://healthetips.com/partners.php > 8 Dec. 2011.
